The city's main fireworks display takes place just off Pier 39, and the pier, itself, has lots of entertainment and activities leading up to the event, including live music from some of the area's most popular bands. Then, people on the pier get a close up view of the dazzling lights. The city's Pier 39 display starts at about 9:30pm, but many cruises start earlier. Some depart significantly earlier and include a brief cruise showing the city itself before the fireworks, and others depart just early enough to get a prime viewing spot. In addition, traffic is slow due to the number of people and road blockings, so visitors are advised to arrive very early. Prices for the various options range from nearly free to almost $300, so there is something for every taste and price range!